
About Classic Life & Pension Advisory
Classic Seguros Life & Pension Advisory began operating in 1990, focused exclusively on the Life segment at the time. Shortly after, it added Supplementary Pension products to its portfolio. Today, 28 years after its founding, it has earned a reputation as a specialist in advising on and selling Life Insurance and Private Pension policies.
In recent years the company went through a transformation, adopting an innovative plan that reshaped its entire structure and updated its processes, products, services, brand, website, and positioning. As a result, it will soon launch its own e-commerce platform.
Classic Digital — the name given to the project — aims above all to improve the browsing experience and support for the end consumer, meeting their needs through a more assertive and more human consultative sale. That is only possible thanks to its bold infrastructure and optimized processes.
Its years of experience and expertise, combined with a strong presence in Group Life and Individual Life, make it one of the largest companies specialized in personal insurance in the country. Yet, even with such an impressive record, Classic Seguros keeps nurturing good relationships and building strategic partnerships.
Corretores looking to enter the segment, diversify their portfolios, and increase profitability will find a strong ally here.
The mind behind all this change belongs to the visionary Hélio Loreno, CEO and founder of Classic Seguros. The company's trajectory is intertwined with Loreno's own story — an entrepreneur who started his career as an insurance agent in 1984.

Insurance Brokers: the insurance brokerages book
The 2019 edition of the insurance brokerages book, also known as Insurance Brokers, catalogs the largest brokerages and insurers in the country. Its audience is insurance brokers, who can use its content to identify and find potential partnerships.

The institutional text above briefly reviewed the trajectory of Classic Seguros and its founder, Mr. Hélio Loreno, as well as the technological transformations the company has been going through.


